October 10, 2017

18 METERS OF DÜMMEN ORANGE

The Dümmen Orange stand at the Flowers Expo Moscow 2017 was a real eye catcher!

The Dümmen Orange presence at the recently held Flowers Expo Moscow 2017 was a real eye catcher! It stretched across the entire 18 meters width of the Holland pavilion. All sorts of cut flowers and pot plants were presented on nine tables to the visitors. The white decorative chrysanthemum Piña Colada was in the centre of attention with its own table. A large crowd of florists visited the Dümmen Orange stand to get inspired by the various beautiful Pina Colada arrangements.

The Dümmen Orange colleagues present at the Expo also received great feedback from the visiting florists admiring our beautiful Ivy+, Deep Purple@ and Eye roses and our Kalanchoe. And like every year, our Spider-Gerbera’s drew a lot of attention too! Under the motto ‘Lots is the new Large’, many Russian garden centers and DIY stores showed quite some interest in our ‘Anthurium Million Flowers Red and Calanday® Outdoor’. The latter because it is easy to use in both garden and balcony, it maintains its colours for 3 months and its low maintenance. We also noticed a shifting trend on pot chrysanthemums from decorative flowered to single flowered varieties.

All in all three fantastic expo days for Dümmen Orange with lots of new contacts and prospects!